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Job Details
Youth Marketing Manager
Permanent
Icom is a media and technology company based in Central London. Due to recent expansion, we are recruiting an experienced Marketing Manager to work on our ever growing network of Websites which focus on the youth market. Oncampus, Hair of the Dog, iViva and, i-Portfolio are current titles. Icom also has a fast growing mobile application business with high profile clients such as 118 118, Orange and Nokia. The Marketing Manager will report to the Head of Youth Products and work alongside Icom's Product Managers. As Marketing Manager for Icom's online media titles, you will be responsible for developing and driving the marketing strategy. Working in Tandem with the youth product managers, you will execute online and offline marketing campaigns to increase quality site traffic and deliver on acquisition and retention targets. You will use channels such as SEO, PPC, email marketing, online advertising and partnerships. You will also manage offline campaigns from concept through to media planning. This role is stand alone on the Marketing side but with solid support from the wider team. The position requires strong Marketing knowledge along with a good vision for future brand activity. The role would see you working on strategic Marketing plans to generate innovative ideas to increase the brand profile amongst all targeted groups. You will be a creative thinker, with an integrated approach to marketing - ideally with experience across traditional and non-traditional platforms, in
Location: Soho, London Reference: JSMARKETINGMANAGER : Icom Ltd Contact: Simon Letten Salary/Rate: 35k-40k Start: ASAP Posted Date: 09/05/2008 02:24:44
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