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San Diego, California - USD Full Time Posted: Friday, 11 January 2019


The Community Market Development Specialist will partner with churches/communities to create and execute a plan that supports the Latino market membership growth and recruiting strategy as well as help members move toward a position of surplus, enabling them to be wise with money and live generously. Utilizing Thrivent education, activation and generosity programs, this position identifies and builds awareness and engagement in new Latino Christian Communities for Thrivent. This role is also responsible in helping build an incremental unit of successful Latino Thrivent Financial Representatives that contribute substantially to the overall membership growth of the RFO and Latino Market strategy.

Job Description

Identify New Opportunities (34%)

  • Identify and execute Latino market community events where the RFO can actively participate for membership growth and recruiting opportunities. Attend & track community meeting & gatherings and provide a monthly summary of observation and needs to Latino Market MCEs. Maintain database of new Christian community leaders, and create a COI client service model to maintain contact with them
  • Identify, research and evaluate new community-based programs, partnerships, and engagement initiatives in Latino Christian communities that may have mutually beneficial connections to Thrivent
  • Initiate and deepen relationships with new Latino Christian community stakeholders by sharing Thrivent education, activation and generosity programs with key church groups to build awareness and engagement in those communities with support of Latino Market Marketing Sr. Associate
  • Distribute information about Thrivent to the community through multiple channels, including social media.
  • Attract and Recruit (33%)

  • Work with RFO Managing Partner and Latino Market MCE as well as the corporate team to execute Latino market recruiting plan. Manage local Latino Market recruiting & events calendar and communication. Maintain Tracking report for Bilingual Latino FRs prospects and hires to submit on a weekly basis to Latino Market MCE
  • Build recruiting efforts in Latino market communities within the assigned zone, including generating and attracting leads, and promoting the Thrivent brand. Proactively network to source and qualify candidates seeking the opportunity to serve the Latino Christian community.
  • Work with Partner throughout handoff process to create accountability metrics and Membership growth opportunities. Identify and do preliminary interviews for potential Bilingual Latino FRs to determine partner hand off of bilingual Latino Market FRs to meet Latino Market recruiting goal.
  • Share monthly results with RFO leadership on Latino Market recruiting efforts and membership growth goals.
  • Support FRs in Latino Markets (33%)

  • Guide new Latino Market FRs in the development of business plans to help identify and engage new Latino Christian communities.
  • Conduct Bi-weekly 1:1 with New Latino Market FRs during first 12months for accountability purpose.
  • Conduct quarterly Latino Market Focus training sessions in partnership with Latino Market Development &Training Manager as well as RFO team. Disseminate support materials to new FRs.
  • Collaborate/Communicate with zone CEL and local management team to support Christian community opportunities this role creates to align with FR work in the zone.
  • Be technically able to execute Salesforce campaigns, and coach FRs and Ops on the SF program for management of member/prospect events, and to run reports for calling lists.
  • Qualifications:

  • Bachelor's degree required or commiserate experience
  • Bilingual required, verbal and written.
  • Min of five years of professional business experience and/or a minimum of two years financial services experience or executive recruiting experience.
  • Experience in volunteer and community leadership.
  • Must have in depth understanding of the Latino culture and community.
  • Public speaking skills - To conduct internal and external presentations
  • Demonstrated ability to build, activate and leverage networks
  • Demonstrated ability to build rapport and relationships and facilitate execution of plans with individuals and groups
  • Demonstrated ability to coach others for goal achievement
  • Must be familiar with RFO location and surrounding areas and have existing relationships with local Latino market community based, churches, business and professional organizations and companies.
  • Ability to travel up to 60% locally in geography and location of zone and partners.

  • San Diego, California, United States of America
    Thrivent Financial
    Thrivent Financial
    1/11/2019 7:47:04 AM

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