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San Francisco, CA Full Time Posted by: Old Navy Posted: Thursday, 2 April 2020
 
 

about the role
The Director of Site Merchandising will lead a team overseeing site merchandising for oldnavy.com and the mobile app. This requires expert use of the E-commerce platform as well as product management tools, search tools, ratings and review tools, outfitting tools and personalization tools to build out the online experience. You are accountable for creating a comprehensive seasonal framework and site merchandising strategy that includes taxonomy, search and personalized experiences online. You will collaborate closely with the Digital Merchandising leadership team on strategy and key investments by season. You will be responsible for executing the seasonal site merchandising strategy while monitoring and adjusting based on KPIs, customer feedback, competitor actions and product availability. You are accountable for monitoring key trends and developments in the market. You will actively analyze the business through web analytics and report out on the efficacy of strategies and providing insights to the Digital merchandising team as well as Marketing and Web Production.

Strong communication and analytical skills as well as relationship building are key for success in this role. A thorough understanding of the competitive landscape primarily focused on navigation, search and customer experience is essential.

what youll do
Lead the development, execution and communication of the Site storytelling that supports the merchandising, marketing and financial objectives of a key categories within Old Navy Online.

Accountable for the development and communication of category product site strategies that align with financial goals for the season.

Lead partnership with product and design teams to communicate knowledge and understanding of the customer experience as it relates to product, shopping paths, experience and interaction with marketing.

Lead a cross-functional team to deliver on a strategically defined linking strategy that aligns to marketing ideas (tied to investment) to optimize conversation and drive the customer to the best possible site experience.

Lead the development of seasonal hindsight and the strategic opportunities use to inform pre-line.

Drive for continual innovation and improvement--recommend strategies to be leveraged across divisions and departments.

Drive innovation in all milestones through the ability to influence business partners.

Lead the identification of areas of opportunity to make meaningful investment shifts supported by marketing and site execution.

Lead and support strategic product vision that delivers against assortment.

Lead team through web management to create a compelling product experience on the site, to include inspirational merchandise presentation, simple and intuitive category navigation and clear and accurate product details.

who you are
Bachelors degree required;

Proven ability to influence others and strong decision making skills.

Minimum of 8 years' experience in site merchandising and e-commerce

Proficiency in E-commerce platforms, site analytics tools (eg Adobe Site Catalyst), and personalization tools

Demonstrated understanding of retail E-commerce landscape, including best practice features and functionality

Demonstrated strong resource workload and capacity management skills with a proven ability to manage multiple resources, priorities and a large volume of business

4 years of experience managing a team

Team player able to work effectively and collaboratively across all departments to meet goals and deadlines.

Experience in a fast paced promotional environment is a plus


San Francisco, CA, United States of America
Retail
Old Navy
Click apply
JS7750_7368425
4/2/2020 6:05:35 PM

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