Make your mark for patientsWe are looking for a Market Research & Insights Partner, Dermatology to join our Insights-to-Impact (I2I) Go-to-Market team based in the USAbout the role:The Market Research & Insights Partner will drive and facilitate stakeholder (Patient, HCP, Payer) centric insight generation across I2I GTM served business partners at global mission and US level, in close collaboration with the Global and Regional Insights lead within the respective therapeutic area hub. The joint team will be responsible for leading the market research to drive actionable insights for UCB.
Who you'll work with:This individual will work closely with their business partners to define the business questions. They will partner with the relevant hub to select the appropriate methodologies and techniques to provide insights to the underlying business issues and work closely with vendors ensuring the successful execution of the fieldwork. Upon completion, they review the collected data, and make business-oriented recommendations to their business partner(s).
He/she often oversees several Market Research projects, brand specific and across brands as well, across business stakeholders (regional and global/missions).What you'll do:You will work in close collaboration with the Global and US Insights Leads and the Adv Analytics Lead dedicated to a TA Hub. This in terms of aligning on the received insights demands against the overall calendar and plan, availability of similar research and/or experiences elsewhere, modality (or functionality) to be used.
As such key responsibilities include, but are not limited to:Provide strategic leadership and partnership on market research driven insights to the commercial, medical and market access business stakeholders across the commercial life cycle of (an) assets and indicationsDrive the execution of US and global insights research plans and priorities for a given TA in collaboration with the Hub and Engine teams through coordination and interpretation leading to impactful read-outsEnsure the right modalities (or functionality) are used and insight-generation becomes increasingly (secondary) data-driven and analytics led Plan and lead market research (across PVUs and stakeholders, with a planned primary allocation); can put together plans that help answer key hypotheses on priority business issues and opportunities and supports decision making. Ensures that HCP, patient, and payer insights are at the heart of brand strategies/tactics, eg, campaignsDemonstrate an in-depth understanding of the therapeutic area and the competitive landscape, to ensure the right business questions are being askedTake joint leadership on the management of the agreed market research activities, spear-heading new and emerging research methodologies, as well as championing best practice in established methodologies Ensure strong communication with US and global teams (legal, compliance, safety) so approvals of new initiatives happen smoothly Work closely together with the analytics teams in I2I GTM US and Global to ensure the right use of existing data sources support to answer business questions in the most effective way Championing the customer (patients) and stakeholders' (HCP, payers) voice', ensuring that customers are at the heart of decision making for operational teams Ensure all Market Research complies with the Pharmaco-Vigilance Safety Reporting obligations and ensures contracts contain the right PV clauses, vendors receive the right PV training and execute correctly on their PV obligationsDemonstrate flair for not just presenting findings but connecting & understanding to drive clear thinking and actions. This includes the ability to synthesize multiple data sources and make critical connections to get to the WHY behind the What When it comes to Insight generation, he/she can turn observations into insights into action through using best practice approaches, frameworks, and tools ensuring impact is consistently being monitored along all projects (from observation over insight to action and impact) Interested? For this role we're looking for the following education, experience and skills:Minimum of 4 year, undergraduate degree7+ years of experience in market research and/or project management roles within the pharmaceutical industry (agency or client side) Possess strong quantitative, qualitative market research experience Strong understanding of relevant commercial and medical data, and primary market research methods and applications Pharmaceutical industry experience within the immunology/Dermatology area is highly preferred Expected Salary Range: $122,000-186,000 based on experience.
Please note: UCB's offered salary will take into account individual candidate qualifications and/or candidate location and may fall outside the expected range.Are you ready to go beyond' to create value and make your mark for patients? If this sounds like you, then we would love to hear from you! About us UCB is a global biopharmaceutical company, focusing on neurology and immunology. We are around 8,500 people in all four corners of the globe, inspired by patients and driven by science.
Why work with us? At UCB, we don't just complete tasks, we create value. We aren't afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equitable opportunities to do their best work.
We go beyond' to create value for our patients, and always with a human focus, whether that's on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential. UCB and its subsidiaries encourage diversity and inclusion in the workplace; we are an Equal Opportunity Employer.
We do not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity. Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on on EMEA-Reasonable_Accommodation@ucb.com. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.
Job SummaryJob number: 86747Date posted : 2024-01-24Profession: Sales & MarketingEmployment type: Permanent.
